On September 29, leaders of the health care industry meet with politicians and journalists in the Cologne RheinEnergieStadion. In the meantime 5 trend Forum Health (tg) discuss the guests about the future of the industry and feature ground-breaking concepts. “” This year focus how hospitals in transition “, social media in health care” but also […]

The Internet has changed the perception of the people. Available at any time: a wealth of information on every company, every product, every service. The online-Renaissance of relevance: The Internet has largely resolved the separation between editorial and advertising. The empowered consumer now has the right and the duty, both to challenge the contributions of […]

Press releases as marketing mix benefits free press portals on the Internet writing press releases is a frequently used tool in the marketing mix of many companies: just small businesses here see an opportunity cost to draw attention to products and services. But what can actually afford the publication of a press release on the […]